Let’s Talk Hair Goals! (My Experience with Formulate Custom Hair Care + GIVEAWAY!)

I am so excited to share with you my experience with Formulate custom hair care subscription box AND give one lucky reader a chance to win their very own. 

What is Formulate?

Formulate is a subscription box service that sends you personalized hair care products. Formulate products are cold mixed, sulfate free, paraben free, dye free, and cruelty free (yay!)

How Does it Work?

First I answered a questionnaire that addressed my hair concerns, texture, and goals. I was also able to choose my preferred scent choice which I thought was neat, I love all thing tropical so I chose Cool Coconut and it did not disappoint! 

Shortly after filling out the questionnaire I was assigned my very own personal chemist and formulation tech. They were great about communicating the processes and making sure my concerns were addressed, as well as following up afterwards. 

Next my first Formulate box arrived. My box included my custom shampoo and conditioner set as well as a informational pamphlet. The pamphlet included a summary about my hair, my future hair goals, as well as ingredient insights which I found very informative. You can see my full un-boxing on my Instagram highlights HERE.  

My Thoughts and Experience

I am so happy to report that my hair hasn’t felt this soft, bouncy, and overall healthy in a long time. Since Formulate products are sulfate free (sulfate + curls = do not mix well) my hair condition has drastically improved and when I wear my hair natural the curls are more defined. For those that follow me closely also know I recently dyed my hair and my red has NOT faded, so the color protection is also working very well. Overall I am very happy with my experience with Formulate and excited to continue my hair journey with them.


I have teamed up with Formulate to gift one lucky follower their own custom box. ENTER HERE.

Giveaway will end 4/2/20 at 6:06 PM. Winner will be notified via email.

Good Luck!



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